Are you a casualty of common blogging mistakes? I was its unknowing victim for some time. My first time was almost 10 years ago. Again and again over the years I repeated one or more these mistakes. It didn’t sink in until last year when these mistakes became visible to me and I looked for answers on how to solve them. To save you a lot time, frustrations, and defeats, I will share my experiences about these 3 common blogging mistakes.
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Now, you might be new to blogging. Or, if you’ve been blogging for a little while. Have you found that things are not working out as you expected? It will be worth the time to learn about these common mistakes that bloggers make, mistakes that make it hard to enjoy what should be an enjoyable, satisfying experience: Blogging!
A Journey in Blogging
When I began blogging, I had been searching for ways to make money at home. I had decided to stay home to raise and homeschool our daughter. But, I wanted to help with our income, too. I searched the internet on how others made money at home. Making money blogging sounded like a great idea for me. I didn’t have to work for anyone, set my own schedule, and had freedom to be creative. I could write between my little one’s naps, playtime, or school work while marketing other people’s products for a commision.
#1 Diving in too Fast
My first blogging mistake was diving into the idea too quickly. If you’ve spent anytime on Pinterest searching about blogging, you’ve seen those blog posts about starting a blog in 10 minutes. While you may be able to set up a blog that quickly, there is much, much more time in getting ready to launch a blog. There is time it takes to find a blog name. This is more time consuming since such a huge amount of domain are taken.
Next the blog’s niche and topics need chosen. If you don’t know what your blog’s focus is, how will your audience know either? I ran into this blogging mistake by having too many topics to write about. It spread me too thin both in time and in the focus of my blog. I ended up taking down the blog before it really had a chance to grow.
Third mistake is not having a content calendar started. I can’t count how many times I set up a blog then it just set there. Why? Because I didn’t have any content ready. Followed by distractions that ended in me taking the blog down, again.
I recommend, as does Ruth in her book and training, to create a content calendar several months ahead. Start to write posts. Then when you launch your blog you have content to add to your categories and be ahead of the game from day one! Plus, it let’s you get a taste of what it’s like to be writing for your own blog regularly.
Solution: take to plan and prepare for your journey into blogging.
You wouldn’t take an important trip without preparation. Nor, do you want to go on this journey into blogging without preparation.
#2 Losing Focus
Do new things get you excited? When you start a new business it’s a lot like that, too. You feel the adrenal of stepping into a new adventure. You dream of its potential and what you’re going to do when it makes you that money. Here’s the mistake: it’s not balanced with focus. The work at home world is filled with repeat offenders. These offenders (me being on of them) start off with bang with a new business and then quickly lose focus for the next big idea.
If you don’t stay focused you waste your own time and the potential of getting anywhere. You end jumping from idea to idea and never getting anywhere with anything. Believe me, it’s not fun. I’ve thought there needs to be a support group for repeat blog and business launchers. And if you are both a creative person and a blogger, you may suffer a double dose of it! At anytime I might have a dozen ideas begging for attention in my imagination.
So how to conquer the losing focus syndrome? Well until you learn how to duplicate yourself, you learn to stick with your choices. Additionally, you put away the shiney ideas away. Plan out your actions, focus on your to do list, and file away ideas for later consideration.
I am a recovering habitual business starter. When I recognized that my creativity and self doubt were keeping me from succeeding, I made the decision to change. It wasn’t easy, I still have slumps where the new ideas push through. But I’m getting better recognizing it now. I now put ideas aside in a notebook for later. My days are becoming more organized around my focus: this blog.
Remind yourself of why you’re wanting to have a blog. Write it down where you can see it. If doubts or ideas creep in and try to take you away to other things, stop it in its tracks. Write it down. Let it stay there awhile. Later down the road if time allows you can explore that new idea, but don’t let it push in just because it’s new and fresh, until you give your blog a chance.
#2 Solution: Create a plan of how you will grow your blog and focus on it. Put distractions away.
The more focused you can be in building your blog, the more successful it can become, and more quickly.
#3 Not Using Time Wisely
Time is precious. Second by second it ticks away. Being a work at home mom is no different. It’s even more challenging. You wear multiple hats: mother, cook, maid, teacher, chauffeur, plus what you do for income. To make it work takes careful use of a most precious commodity: Time.
How many times have you sat in front of your computer with the intention of working? Instead, you only get distracted watching the latest cute cat videos or down a bunny trail of blog posts “doing research.” If your goal is to grow a successful blog, today is your day to start getting rids of time wasters.
Set a schedule based on how many hours you should have free to work. Do short bursts of work of 25 – 50 minutes followed by a break. Try not to multitask. Pick the quiet times to work when children are napping, down for the night, during quiet play time, or when someone can watch them. If this still too hard, consider partnering with another mom in your area to share play days. Your kiddos get to play with friends while you focus on your blog for the day. Or hire a helper for a few hours a day. It’s an investment into your blog, plus let’s you have time to yourself.
Another time waster is doing work that doesn’t grow your blog. If you get distracted trying multiple methods of marketing, you spread yourself too thin. Instead focus (there’s that word again!) on what will result in the best results. Here is what I consider the priorities of blogging:
- Quality blog posts with quality graphics and an editorial calendar to plan ahead.
- Building an email list.
- Managing revenue streams: advertising, affiliate marketing, your own product, etc.
- Consistent social media marketing using scheduling tools to save time. If you don’t know how to use a scheduling tool, don’t be afraid to learn it. One my favorites is Pinterest for Profits. I recently finished the course and it’s already growing my traffic!
- Intentional networking with other bloggers: promotion groups, business groups, guest blogging, commenting on blogs. (Don’t over do this and use up your whole day).
- Invest time and money in learning from good training such as Elite Blog Academy. Make a list of what you lack knowledge in and focus on learning those. If you’re kind of new to blogging or on a tight budget look for beginner’s training, I recommend Ruth’s Book I mentioned above or Blog by Number.
In conclusion, it’s my prayer my experiences in blogging will help you to avoid or fix any of these of mistakes you see in your journey. I’d love to hear of your experiences and what you did or are doing to become a better blogger. Leave your comments below!
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